Perfomance Marketing Manager (m/w)


We believe that insurance was born to protect people’s interests. What a wonderful cause!

But the insurance empire is broken and it’s time to strike back at its legacy infrastructure, organizational design and products built for broker intermediaries rather than around customer. Coya offers a new hope, by redesigning and extending the insurance value chain, working backwards from the customers real life needs. Coya will offer scalable protection at the point of need with an AI risk guardian and simple, transparent and personalized insurance cover. Designed from the ground up to manage life’s risks and join our customer’s journey.

With a team of more than 50 passionate tech geeks and gurus, insurance experts and serial entrepreneurs, the Coyaland team is now looking for a


to join our mission to boldly go where no one has gone before.  


  • You create, manage, track and optimize paid SEA and social campaigns end-to-end
  • You develop strategies intended to drive awareness, engagement as well as customer acquisition/retention
  • You manage closely to performance targets across spend, lead generation, conversion and ROAS
  • You perform ad-hoc analyses to measure conversion and creative performance; managing workflow for continual testing, iteration, and learning
  • You collaborate cross-functionally with analytics, creative and organic social teams


  • Experience: You have 2-3 years of proven experience in executing and managing performance-based paid search and social media campaigns
  • Knowledge: You have exceptional analytical skills and ability to use data to derive campaign insights/optimize program performance
  • You have a good knowledge of Facebook, Adwords and Analytics mechanics (ie. targeting, bidding, optimizations, etc.)
  • You are proficient in third party analytics platforms and attribution technology
  • Languages: you have excellent English skills, German skills preferred
  • Related soft skills: Ability to lead your area autonomously – organize yourself, drive topics, create new solutions, know best-practice
  • Mindset: Strategic thinker, business minded and hands-on at the same time, Balance creative craziness and thorough execution.You love start-ups and show interest in new trends within the mobility environment


  • A highly diverse and vibrant set of people with a strong cultural bond and space for your own ideas in a dynamic, dedicated and motivating environment
  • Competitive salary and attractive stock options
  • The opportunity to develop yourself with internal and external trainings
  • Support of Your Urban Sports Club Membership
  • German and Business English classes
  • Healthy snacks, drinks and meals


Just submit your profile (CV / Linked In) as well as your salary expectation and possible starting date via our online application system.

We are looking forward to hearing from you! #Coyeah

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